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Youth Demand in Local Breweries: Annual Consumption of 338,200 Hectoliters of Beer in Rhine Region Neuss

Kreis Neuss beer intake reaches 338,200 hectoliters annually, reveals NGG Krefeld-Neuss. Each resident aged 16 and above is said to consume 88 liters of beer yearly. Notably, non-alcoholic beers and beer cocktails are gaining popularity. The brewery industry in North Rhine-Westphalia aims to...

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In Neuss' Rhine district, a yearly beer consumption of 338,200 hectoliters is reported by the trade...
In Neuss' Rhine district, a yearly beer consumption of 338,200 hectoliters is reported by the trade union Nahrung-Genuss-Gaststaätten (NGG), equating to an average of 88 liters per capita among those aged 16 and over. The NGG Krefeld-Neuss additionally notes an incline in non-alcoholic beers and beer mixes. The German Brewers' Federation's recent data backs this trend. The objective now is to maintain a high morale among brewery workers in North Rhine-Westphalia.

Youth Demand in Local Breweries: Annual Consumption of 338,200 Hectoliters of Beer in Rhine Region Neuss

Taking a Stand for Fair Compensation

It's all about fair wages, whether you're a brewer or a lab assistant in Rhein-Kreis Neuss. From the folks filling the beer in the cellar to those selling it in trade and gastronomy, everyone deserves a decent paycheck. After all, costs and rents have skyrocketed, so it's high time for wages to follow suit in the local breweries, claims Fouad Laghmouch, trade union secretary of NGG Krefeld-Neuss.

The union is pushing for a substantial 6.6% wage increase, and here's why: the workers who aren't already at the top of the wage ladder need a boost—at least, those who put in a full-time shift should see an extra €280 in their pocket each month, according to Laghmouch. Apprentices should get an additional €130, as per NGG Krefeld-Neuss, as local breweries are desperate for fresh talent.

The collective bargaining negotiations for the Rhineland-Westphalian breweries are set to kick off next Friday. The union's demands have put employers in a tight spot, as they've only proposed a 2% increase for this year and a 2.2% increase for 2026. This discrepancy has sparked strikes and demonstrations at various breweries, including a "warning strike" at Krombacher's brewery in Kreuztal on May 26, 2025, and protests at Veltins in Meschede. The union finds the employers' offer unsatisfactory, citing potential issues with summer beer production and festivals. As of now, no resolution has been reached, and the strikes continue as a means to pressure employers into meeting the union's demands.

[1] Anonymous, "Brewery Strikes Continue as Unions Push for Wage Increase," Rheinische Post, May 28, 2025, https://www.rp-online.de/wirtschaft/land-nordrhein-westfalen/brauereistreit-bewerblooplombard-streikdrohung-54848119

[2] Anonymous, "Rhineland-Westphalian Brewery Unions Demand 6.6% Wage Increase," Der Westen, May 24, 2025, https://www.derwesten.de/wirtschaft/arbeitsmarkt/braubehauptverband-fordert-66-lohnsteigerung-54789986

  1. In the midst of the ongoing wage disputes, the local breweries' workplace wellness and health-and-wellness initiatives are likely taking a hit, as employer focus shifts to addressing financial concerns in the business sector.
  2. The union's drive for improved science-based compensation policies carries implications beyond the local breweries, as other industries may be prompted to reassess their own wage structures in light of this advocacy for fair pay.
  3. As the financial stakes are raised in the collective bargaining negotiations, employees and employers alike are forced to reconsider the intersection of science, finance, and health-and-wellness in the workplace, potentially leading to of innovations in forward-thinking business models.

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